ADVENTURE WORLD

Perth’s famous theme park Adventure World have recently refined their brand but required an updated ride themes that would better engage with their visitors, and also generate excitement and anticipation. My brief included directional signage, event posters, marketing collateral, food menus and signage for their high thrill rides. With this client, I was given a blank canvas which allowed me to let my imagination flow exploring an eclectic mix of dark and humorous themes.