Keep up to date on the latest design trends, learn more about ESG reporting, design principles and theories, discover tried and tested solutions, and see how all of these can enhance your organisation.
In an era where corporate social and environmental sustainability resonates more loudly than ever before, hypocrisy and exaggeration are rife. It seems many businesses are more interested in investing in ESG communications claims rather than transformational change. You’re probably well aware of the disturbing ‘greenwashing’ trend – when companies make misleading claims about their environmental […]
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In 2017, The Economist published an interesting article titled; “The world’s most valuable resource is no longer oil, but data.” Over seven years later, it’s not so difficult to understand the scope and scale of this staggering reality – as data is the fuel that powers the platforms we all use throughout everyday. With the […]
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Gold Road Resources engaged The Brand Foundry to design their 2023 annual reporting suite. This included their Annual Report, Sustainability Report and Corporate Governance Statement. Discover the creative journey we embarked on to deliver this corporate collateral and successfully communicate the Gold Road narrative. The Gold Road Standard Gold Road is a mid-tier Australian gold […]
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There is no doubt that the communications ecosystem must act immediately to keep up with the fast-evolving narratives in ESG. It’s becoming increasingly necessary to integrate traditional communication channels with newer channels that allow space for more interaction and capture attention in an era where exposure to information is unlimited. Infographics present an extremely valuable […]
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Rising scrutiny from stakeholders and growing requirements on how companies address their ESG commitments means reporting needs to be more streamlined and effective than ever. Effective stakeholder engagement is crucial for gathering feedback and ensuring that diverse perspectives are integrated into the company’s ESG strategies. Much like an annual report or publications of corporate disclosure, […]
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Micro may be in the name, but there is nothing small about the impact a microsite can have on your business and your communication strategies. In this article we will explore the purpose of a microsite and its value to businesses and brands presenting their ESG agendas and sustainability reporting. Understanding the Concept of a […]
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In the ongoing debate of sustainability reporting, the age-old question persists: print or go digital? Shall we turn the page or tap the screen? Let’s unravel the debate with a closer look. Printed Reports: Eco-Friendly Charm in Paper Pages Ah, the nostalgia of flipping through tangible pages! Printed reports embody sustainability in their own right. […]
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Environmental, Social, and Governance (ESG) factors have transcended from being merely ethical considerations to becoming crucial drivers of corporate success. Beyond being a moral obligation, focusing on ESG is now a strategic necessity for creating value. The value in ESG? Why does ESG matter? Because it’s a treasure trove for companies eyeing long-term financial gains. […]
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As designers specialising in annual report design for Australian businesses in the resources sector, we go beyond crafting ESG report graphics to emphasise the importance of sustainability. In an industry with substantial responsibility and opportunity, let’s delve into how organisations can integrate sustainability seamlessly into the business narrative. Embracing sustainability isn’t just about adopting eco-friendly […]
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In the fast-paced world of business, change is the only constant. Whether it’s a merger, rebranding, or a strategic shift in focus, transitioning from one brand to another is a critical phase that requires careful planning and execution. In my career, I’ve had my fair share of experiences with business transitions. In this article, I’ll […]
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Throughout my career I have witnessed the power of design in shaping the success of mergers, acquisitions, and rebranding initiatives. In this article, I’ll delve into the intricate art of branding during such transformative processes, emphasising the crucial role that design plays in creating a harmonious and engaging visual identity that resonates with stakeholders. Design […]
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In the heart of Australia’s mining sector, a unique set of challenges is reshaping the workforce landscape. One of the foremost concerns is the surge in labour demand, with job vacancies reaching record-high numbers which are expected to grow by 5.9% over the next five years (Deloitte). So, how can Australian mining companies thrive in […]
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